In this Women in Promo interview, Charity Gibson reflects on her over 25-year career in promo — from what first drew her to the industry to what’s kept her here. She also shares perspectives and advice from both the supplier and distributor sides, including how suppliers can better understand the end-user. Plus, she breaks down what “better merch” really means today — and why it goes beyond the product itself.
- 00:39 — Charity reflects on the early days in her career
- 01:45 — What's kept her in promo
- 02:23 — How suppliers can better understand the end-user
- 05:00 — What "better merch" means and how suppliers can tap in
Check out Part 2, where Charity shares what sets Bold Promo apart in the supplier landscape and what’s exciting her most about the future of promotional products.
