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In this Women in Promo interview, Charity Gibson shares insights from a career spanning more than 25 years, offering practical advice on understanding the end-user and redefining what “better merch” means.

This video breaks down what to know before printing golf balls, from surface considerations and ink adhesion to setup.

ColDesi upgrades its DTF-12H2 printer with CMYKOG inks, boosting color gamut by 27% and enabling more vibrant, accurate prints for decorators.

ASI’s latest Ad Impressions Study is out, and the data reinforces what many in the industry already know: Promo products deliver lasting impact. From brand recall to the power of practical items, check out these five takeaways from the report.

By integrating Sticker Builder, Sticker Phantom eliminated manual proofing bottlenecks, accelerated order turnaround, and increased average order value through automation and real-time previews.

Ashish Mittal succeeds ASI President and CEO Timothy M. Andrews, who is retiring from the company on March 31 after 23 years leading ASI.